Costly Innocence?
"Mamma, mamma... what are you getting me for this children's day?"
"Oh, a big balloon?"
"Noooooooo!"
"A new dress?"
"mammmmaaaaaaaaaa!"
"What else do you want dear?"
"There is a special jewellery collection for kids in .... for this Children's day. They are soooooo cuteeeeee!"
Get your child the stunning jewellery collections at ... especially for this children's day and see your childs' face lightup!
Got t0 hear something similar of this ad in Radiocity yesterday... Grrrrrrrrrrrr!!!
3 Comments:
An IIM or Harvard educated Marketing Brain at its sinister best!!
@DD: thats what we were trained for!
@Ck: most of the things that are considered essentials today, were luxury items, when they were introduced...What would have your grandparents felt about a tooth paste?..it is more about creating needs...than about satisfying needs..best example: Porsh, Mercedes, Lamborghini etc!:)
ck.. lol!
Krish, creating needs? Jewellery for kids is still okie... but as a Children's day gift??? I would say it absolutely absurd!
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